THE GRAND NATIONAL
‘DARE TO DREAM’
Client: ITV
Role: Creative Lead / Concept / Scriptwriter
A year had past since Rachael Blackmore became the first ever female jockey to win the national and what a victory it what was.
This route saw Rachael front and centre of our campaign, as she recalls her triumphant win in a powerful piece that aims to inspire this year’s competitors…’Dare To Dream’.